The Business of Dentistry, with Mark Battiato
Episode 84:
Mark graduated from Arizona State University with a B.S. in marketing in 1979. He started his own marketing company managing 60 employees nationwide. He then positioned with 3M Company for five years in the National Advertising Division and was the recipient of several awards for his sales and marketing performance throughout his tenure with 3M. He was recruited by The Center for Professional Development in 1992. Mark worked with Dr. Michael Schuster and analyzed 300 dental practices in the Northwestern territory of the U.S. Together they helped to position dentists for a private care practice model.
Mark is now the co-founder and Director of Practice Growth. Mark founded The Growth Into Greatness Institute, which he co-founded with Deb Castillo in 2000. As CEO, Mark’s primary responsibility is to provide one-on-one coaching and practice development in areas of profitability, financial management and staff development. He also conducts small retreats for students engaged in the development process. Through his commitment to this work, Mark is passionate about helping others achieve their own greatness, and to aspire to levels of growth and excellence they thought were never possible. One of Mark’s favorite verses that has helped and inspired him is in Galatians 6:9: “Don’t grow weary in doing good, for in due season you will reap a harvest if you don’t give up”
What You Will Learn:
- Mark’s journey into dental leadership coaching and development
- Why your D.D.S degree is really just a passport into higher learning
- What dentists can do to master the business of dentistry so they can have the greatest impact on their communities
- Why it is important to surround yourself with other dentists who have already done what you’re trying to do
- Time-saving tips that Mark teaches to help dentists run their practices more efficiently
How to contact Mark Battiato:
- Website: http://www.greatnessinstitute.com/
